Second Seat Agency

Our Services — 02

Influencer Marketing Agency
Built for Measurable ROI.

Influencer marketing works best when it's measured. At Second Seat, we manage influencer programs exclusively for fashion brands, from gifting and seeding to paid deals and performance-tracked campaigns, building every relationship around what actually converts.

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Influencer campaign — The Roave
7x
Paid ROAS
4.3%
Conversion Rate
3.5K
Clicks Driven
586K
Users Reached
22%
CTR

The Roave — Instagram DM Campaign

Brands We've Partnered With

18+

Influencer Campaigns Managed

$560K+

In Creator-Driven Revenue

1,000+

Influencers & Creators in Our Network

What's Included

Everything your program
needs to perform.

Gifting & Seeding Campaigns

We identify high-ROI opportunities to get product in front of the right creators, with the right brief, at the right moment, turning organic content into new customer discovery.

UGC for Paid Social

We source and brief creators to produce UGC built specifically for your paid social campaigns, so your content performs in-feed, not just on a creator's page.

Paid Creator Partnerships

We negotiate and manage paid creator deals (flat-fee, commission-based, or hybrid), with influencers who already have the audience your brand is trying to reach.

Instagram DM Campaigns

We run and manage performance-tracked DM campaigns through Linka, pairing your brand with influencers for measurable, revenue-driving Instagram outreach.

Ready to build your Creator program?

Let's talk about what an influencer program built specifically for your brand could look like.

Get in Touch →

Results We've Driven

Real Results:
The Roave.

Instagram DM Campaign

Roave wanted a way to turn Instagram engagement into trackable sales without the risk of large upfront sponsorship fees.

We partnered with 76 targeted creators through Linka, structuring a performance-first model: small DM fee + commission on backend sales. Every DM was met with an automated funnel delivering personalized shopping links in real time.

The result was a highly efficient, fully trackable channel with a premium average order value.

6.92x

ROAS

$24.69

Blended CPA

4.3%

Conversion Rate

$110

Average Order Value

The Roave — Instagram DM Campaign

Common Questions

Influencer Marketing Frequently
Asked Questions.

Influencer marketing is a partnership-based channel where brands work with creators to reach audiences who already trust their voice. It spans everything from gifted product and organic content to paid partnerships and performance-tracked campaigns.

In fashion, the right creator match matters more than follower count. We manage influencer programs exclusively for fashion brands, connecting you with creators whose audience and aesthetic actually fit your product.

It depends on your goal. We work across micro (10k–50k), mid-tier (50k–250k), and macro (250k+) creators. For most fashion brands, a mix of micro and mid-tier consistently outperforms a single macro partnership on engagement and conversion.

Yes, entirely. We manage all creator communication from initial outreach through briefing, content approval, payment, and rights. You review the shortlist and approve the brief. We handle the rest.

Yes. We have a dedicated UGC service where we source and brief creators to produce content specifically designed for paid social performance, built for the feed. That also includes managing usage rights so you can run it as an ad.

We are creators. Several of our team members run their own platforms and have been on the other side of a brand partnership, so we know exactly how to structure a campaign, what makes a creator say yes, and how to keep them properly incentivized to perform. That perspective shapes every partnership we build, from the brief to the payout.

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Ready to work with
the right creators?

Get in Touch →